Tuesday, January 20, 2015

WHAT I LEARNED TODAY: Day 04 of the free online C-Modules course on social and behaviour change communication

On Day 03 I started reviewing Module 0 (Facilitator’sHandbook), which lays an important foundation for the rest of the course. It breaks down concepts and principles that are to be used throughout the course.

These include:

  1. THE DEFINITION OF SOCIAL AND BEHAVIOUR CHANGE COMMUNICATION (SBCC)
  2. AN OVERVIEW OF THE COURSE
  3. CURRENT PROJECTS
  4. CHARACTERISTICS OF SBCC
  5. TEN SBCC PRINCIPLES
  6. THE THEORETICAL BASE OF THE SOCIO-ECOLOGICAL MODEL
Since I reviewed sub-heading 1 on Day 03, today I focused on sub-heading 2 & sub-heading 3.

SUB-HEADING 2: THE DEFINITION OF SOCIAL AND BEHAVIOUR CHANGE COMMUNICATION (SBCC)

SUB-HEADING 3: CURRENT PROJECTS

These two sections spell out three learning objectives and draw attention to the fact this course is designed for practitioners who want to build their own capacity to develop, implement, monitor, and re-plan quality SBCC programs and contribute to collective learning about SBCC.


3 learning objectives: At the end of this course, participants will have:

  • practised the five systematic steps of SBCC – from planning through implementation and re-planning
  • used C-Change’s Socio-Ecological Model for Change and SBCC theories, models, and approaches to analyse how change happens
  • explored how advocacy, social mobilization, and BCC strategies can work together
They also provide an overview of all the tools (worksheets, graphs, checklists and templates) that will be used in the course to help practitioners gain better understanding and apply SBCC concepts in their programmatic work.

Interested in signing up for this course? CLICK HERE.

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C-Modules were developed by C-Change, funded by USAID under Cooperative Agreement No. GPO-A-00-07-0004-00. The six modules can be freely downloaded and used, provided full credit is given to C-Change as follows: C-Change (Communication for Change). 2011. C-Modules: A Learning Package for Social and Behavior Change Communication. Washington, DC: FHI 360/C-Change.


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