WHAT I LEARNED TODAY: Day 20 of the free online C-Modules course on Social and Behaviour Change Communication (SBCC)

Thank you for visiting my blog! My name is Mary-Sanyu, and I am passionate about Social and Behaviour Change Communication (SBCC). I have embarked on a life-long journey to champion for the growing practice of SBCC in Africa.

I am currently studying "C-Modules" -- a 6-module learning package on SBCC that was developed by C-Change and can be freely downloaded at this link: CLICK HERE.

Next year (2016) I will roll out free capacity building workshops for organizations in my community that engage in SBCC. I will transmit the knowledge I gain from "C-Modules" and other SBCC training material that I will study over the course of this year (2015). Having worked with a number of Non-Governmental Organizations and Community-Based Organizations in Somalia, Ethiopia, Uganda and Kenya, I am aware that there is a great need for capacity building in this area.

What I studied today:

Today, I moved to Module 1 (Understanding The Situation) and reviewed the Facilitator's Guide.

What I learned today:

1. I learned that at the beginning of each session, I should start by reviewing "Yesterday's Learning". I should use this time (approximately 30 minutes) to clarify confusing or "hanging" issues from the content that was discussed the day before. 
2. I should post and review the objectives for this Module and explain how the day's schedule will accomplish these objectives.
3. I should assign volunteer roles for the day (timekeeper, report team, and logistics support team).
4. Finally, I learned that the "C-Modules" training material is embedded with great hands-on examples of activities I could use in a classroom setting to enhance participatory learning.

(I will discuss more about the Module 1's content in my next blog, where I will review the Practitioner's Handbook.)

Interested in signing up for this course? CLICK HERE.

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C-Modules were developed by C-Change, funded by USAID under Cooperative Agreement No. GPO-A-00-07-0004-00. The six modules can be freely downloaded and used, provided full credit is given to C-Change as follows: C-Change (Communication for Change). 2011. C-Modules: A Learning Package for Social and Behavior Change Communication. Washington, DC: FHI 360/C-Change.

WHAT I LEARNED TODAY: Day 19 of the free online C-Modules course on Social and Behaviour Change Communication (SBCC)

Thank you for visiting my blog! My name is Mary-Sanyu, and I am passionate about Social and Behaviour Change Communication (SBCC). I have embarked on a life-long journey to champion for the growing practice of SBCC in Africa.

I am currently studying "C-Modules" -- a 6-module learning package on SBCC that was developed by C-Change and can be freely downloaded at this link: CLICK HERE.

When I am done with the 6 modules, I will roll out free capacity building workshops for organizations in my community that engage in SBCC. 

What I studied today:

Today, I jumped back to Module 0 (Introduction Module) and reviewed the Practitioner's Handbook.

What I learned today:

1. Over the years, there has been a shift from Behaviour Change Communication (BCC) to SBCC because approaches to behaviour change have expanded beyond a focus on the individual in order to emphasize on sustainable, social change.
2. C-Modules was designed for practitioners who want to build their own capacity to develop, implement, monitor, and re-plan quality SBCC programs and contribute to collective learning about SBCC.
3. SBCC has 3 main characteristics: i) SBCC is a process; ii) SBCC applies a comprehensive, socio-ecological model to identify effective tippings points for change; iii) SBCC applies three key strategies: a) Advocacy; b) Social mobilization; c)  Behaviour Change Communication.
4. There are different behavioural theories and models that feed into the Socio-Ecological Model. By looking at theories and models, practitioners can begin to understand or further reinforce "what, why, and how health problems should be addressed".
5. There are 10 principles of SBCC: i) Follow a systematic approach; ii) Use research (e.g. operations research), not assumptions, to drive your program; iii) Consider the social context; iv) Keep the focus on the audience(s); v) Use theories and models to guide decisions; vi) Involve partners and communities throughout; vii) Set realistic objectives and consider cost-effectiveness; viii) Use mutually reinforcing materials and activities at many levels; vix) Choose strategies that are motivational and action-oriented; xx) Ensure quality at every step.
6. C-Change's Socio-Ecological Model for Change is based on a synthesis of theories and approaches from disciplines such as psychology, sociology, communication and political science.

Interested in signing up for this course? CLICK HERE.

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C-Modules were developed by C-Change, funded by USAID under Cooperative Agreement No. GPO-A-00-07-0004-00. The six modules can be freely downloaded and used, provided full credit is given to C-Change as follows: C-Change (Communication for Change). 2011. C-Modules: A Learning Package for Social and Behavior Change Communication. Washington, DC: FHI 360/C-Change.

WHAT I LEARNED TODAY: Day 18 of the free online C-Modules course on Social and Behaviour Change Communication (SBCC)

Thank you for visiting my blog! My name is Mary-Sanyu, and I am passionate about Social and Behaviour Change Communication (SBCC). I have embarked on a life-long journey to champion for the growing practice of SBCC in Africa.

I am currently studying "C-Modules" -- a 6-module learning package on SBCC that was developed by C-Change and can be freely downloaded at this link: CLICK HERE.

When I am done with the 6 modules, I will roll out free capacity building workshops for organizations in Africa that engage in SBCC. 

Over the last few weeks, I have been reviewing Module 0 (Facilitator's Handbook), which lays an important foundation for the rest of the C-Modules course. It breaks down concepts and principles that are used throughout the training material.

These include:

• THE DEFINITION OF SOCIAL AND BEHAVIOUR CHANGE COMMUNICATION (SBCC)
• AN OVERVIEW OF THE COURSE
• CURRENT PROJECTS
• CHARACTERISTICS OF SBCC
• TEN SBCC PRINCIPLES
• THE THEORETICAL BASE OF THE SOCIO-ECOLOGICAL MODEL

What I studied today:

Today, I took a step back from Module 0 (Facilitator's Handbook) to study the Cover & Acknowledgments, Facilitator Preparation Guide, and Facilitator's Appendix.

What I learned today:

1. C-Modules was field-tested in several locations before being rolled out.
2. C-Modules was developed by some of the best brains in the SBCC industry! I was tongue-tied as I read the Cover & Acknowledgments.
3. This training material aims to increase the number of organizations that effectively apply SBCC. It builds on what organizations already do well and emphasizes areas that need strengthening. 
4. The training can be conducted as a two-part workshop or a three-part workshop.
5. C-Modules is laden with tonnes of online support resource material!
6. The Ohio University partnered with Health Communication Capacity Collaborative to offer C-Modules as a self-paced online course. (The link I tried was dead, so I can not comment on the course.)

Interested in signing up for this course? CLICK HERE.

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C-Modules were developed by C-Change, funded by USAID under Cooperative Agreement No. GPO-A-00-07-0004-00. The six modules can be freely downloaded and used, provided full credit is given to C-Change as follows: C-Change (Communication for Change). 2011. C-Modules: A Learning Package for Social and Behavior Change Communication. Washington, DC: FHI 360/C-Change.